It's one of my favorite times of year! Not only are the Christmas carols and wine flowing, but my favorite brands and businesses also come out with the best possible deals. Now is the time to scoop them up and prepare your blog or business to make 2022 the best ever. And because this year has been WEIRD many are coming out with deals much, much earlier.

Here are the BEST Black Friday and Cyber Monday Deals for Bloggers for 2021.

Each and every year I share my top deals of the season to ensure you make the most out of the season. Unless you are a blogger, you don't know the time, effort, and money that goes into creating a blog. It's not just the hosting, design, or coding. We also have things like cameras, photography editing, graphics, fonts, and tools we need in order to create a great site. So when great deals come around that save you time, money, and effort, we jump at the chance.

Whether or not you need a new laptop, a plugin that will save the day, or a tool to help you make more money, I've got them all here. I present the best Black Friday and Cyber Monday deals for bloggers for 2021. I’ll be updating this post regularly to keep you in the know for all the deals. *If you hit CTRL+D on your computer it will bookmark this page! P.S. you should probably bookmark this blog anyway!

See my Black Friday Msaterlist along with my favorite sales on fashion, lifestyle, Amazon and more! Plus enter to win my favorite things – Prize over $539!

Best Black Friday and Cyber Monday Deals for Bloggers and Entrepreneurs

On the Go Camera + Storage – GoPro

Michael and I decided to give each other a gift early this year with a GoPro HERO10! We wanted this for our upcoming travels to help capture our experiences and memories. Since I’m heading to Europe for the Christmas markets this will be the perfect way to document my time and create content along the way!

It’s so small and light it will make it easy for me to create content. This is especially great for content creators who are on the go and don’t want to lug around a huge camera. It captures video brilliantly, in high quality, and is perfect for you to easily adjust your settings while you’re on the move.

GoPro also works seamlessly with the GoPro Quik app. I’m always asked about how I store and organize my content and the Quik app makes it a breeze. It’s basically the key to unlocking all my memories! I can quickly and easily find everything I need for sharing content. With Quik you can edit and share your favorite photos and videos in a flash.

Whether you use a GoPro, your phone, or a camera, the Quik app works with all your content!! It’s preloaded with filters, themes, music, and tools, it makes content creation less stressful.

Right now, there is special holiday pricing too good to pass up!

GoPro HERO10 Accessory Bundle + GoPro Subscription for an additional $50 off (you'll save $260!)


GoPro HERO10 Black + GoPro Subscription (You'll save $150!)

80% off my Lightroom Presets!

140 presets (70 for desktop and 70 for mobile) Originally $199, on sale for…$37! No coupon code needed! BONUS trainings on how to use them! Yes, for real y'all! This is like a Christmas Gift to you!

I NEVER discount my products so I'm thrilled to offer this to you! Take a look at my presets here!

35% off my books and courses!

2021 has been a tough year. But that doesn't mean you should stop striving for your dreams. That's why I've decided… for the first time ever, to discount my eBooks and course, the Instagram Content System to help you grow. I rarely ever, and I mean EVER, run sales. I've actually never discounted my Instagram Content System Course or brand new eBook, Convert: Turn Readers into Followers. Use code “HELENE2021” at checkout.

Here's what's on sale:

NEW! Convert: How to Turn Readers into Fans.

How can we GENUINELY gain readers and make money? And… how could I get people interested in me?

The first time I tried quitting my job to go full time with my blog, I failed.


Because I was creating things for others and not for myself.

I don't have a massive audience. But I made 6 figures from my blog without sticking to a niche. HOW? Because I started focusing on my own story and my relationship with my audience.

I think sometimes we forget that this is a two way street. You can create the best blog post in the world, but if your audience doesn't read it, or worse still, your heart isn't in it, it will fall flat.

In addition, in the book you'll find 5 blog post templates to help you streamline your blogging process so you can cut the crap and find what works.

Instagram Content System

Learn what works when creating captions with dozens of ideas, templates, tricks and more.
Save TIME and learn what works when sharing content – backed by science and research!
Your very own content calendar and planner to help you whenever you're in a rut!
Grow your ENGAGEMENT by creating captions that send a message and relate to your audience.
Instant stress relief on what to post and what works on Instagram!
+ Dozens of caption ideas!

See what's on sale right here, use code “HELENE2021”

Edit your photos – Lightroom

Clearly, this is my preferred way to edit photos!

Right now, Lightroom is offering 25% off- an unheard of deal! This is what I recommend for absolutely everything you need to edit photos. Save 25% off the Adobe Photography Plan. This includes Lightroom CC, Photoshop CC, and 1TB storage. This is an awesome deal and I promise you, Lightroom and Photoshop are necessary blog tools.

Instagram Content Planning –  Preview

This is what I use to organize and edit my photos before posting to Instagram. It also has filters, caption ideas, and hashtags! It's really the best way to look at your Instagram feed and they have great tips and tricks! 

Right now… get 30% off ALL Plans or 50% off the Yearly Plans = 6 months of Preview for FREE.

Web Hosting – SiteGround

If you're serious about your blog you need to be on And that means having hosting. There is only one hosting company I have used and promote. I have been approached by so many other companies to promote their services. They have even offered to pay me double what SiteGround does for my affiliate link. But I believe in Siteground and have personally used them. I would never steer you wrong! Save 75% on hosting plans when you sign up now.

If you're thinking about moving from your current blog to then they have a migrator tool that will help you seamlessly move your blog. The best part of SiteGround (not only the exceptional speed) is the customer service. They can help you with almost anything for web hosting on your blog.

This deal runs from November 27th to December 2nd. Check it out here.

Sponsored Posts – Making Sense of Sponsored Posts

There are just not enough courses out there on making money with sponsored posts. How much can you charge? How do you land these partnerships? And how can you truly make them worth your while? Making Sense of Sponsored Posts is a step-by-step guide to creating and making money from your own successful sponsored posts strategy. This course explains all the ins and outs of sponsored posts and working with brands. This course makes sponsored posts profitable. You can see your blogging income grow from the beginning, and the information in this course will help you well into the future. Use code “BLACKFRIDAY21” for 20% off!!

Fonts, Images, & More – Creative Market

I get nearly all my fonts, image overlays, stock photos, even Keynote and PowerPoint presentations from Creative Market. It's one of my most utilized tools for my blog. There are TONS of deals on the site right now! For example, this entire bundle is 99% off and includes 85 different products like fonts, mockups, designs, and more.

Social sharing tools – Sumo

Sumo is a suite of tools that allow you to grow your following, traffic, and track what works. I have been using Sumo for years and you can see I'm currently using the bar on the top of my blog right now!  They are offering deals like 95% off (!?!) their plans. They have lots of other tools too that I'm looking at buying!

Pinterest – Tailwind

I've blogged dozens of times about Tailwind. That's because it is the best tool out there to schedule and repromote pins. I've been using it for years! Recently they came out with a new tool called “SmartLoop”. Basically, you can add pins here that will be repinned to your boards whenever you like. For example, I have my blogging pins set to repin every 6 months. This helps shed new light on blog posts. It's a game changer. I've also talked about how my pins go viral using Tailwind tribes. Basically, it's as if I'm paying someone lots of money but I pay one low monthly fee. Check out this awesome deal for this bundle for a limited time right here.

WordPress Plugin – Warfare Plugin

One of the best ways to get traffic on your blog is to get people to SHARE it! I love this social plugin from Social Warfare. Use code “BLACKFRIDAY2020” for 40% off! Runs from November 25th to December 1st.

Project management – Trello

This is the tool I use to write to-do lists, keep up on projects with my Virtual Assistant, and schedule updates. The basic plan is free (so you can try it out!) but there is a great Black Friday deal for their full plan. Check Trello out here.

Writing/Editing – Grammarly

There is no tool out there better than Grammarly to ensure your writing is in tip-top shape. Unless you are my husband, because he proofreads this blog. But when you need a robust system to edit blog posts, especially when you're in a hurry, Grammarly is key. I always pass my posts through Grammarly before hitting publish. It's the best proofreading tool out there. And for Black Friday it's 55% off! There is also a free version if you want to try it out.

Blog Design – Restored 316

I have used two of these designs for the past three years on my blog and they are from Restored 316. They are simple yet powerful and beautiful. Right now they are offering a great Cyber Monday deal! All themes, graphic templates and business organization products will be 25% off with the coupon code “r316cm21. I personally love the Glam theme! Sale starts Friday, November 27th at 6am and ends Monday November 30th at midnight.

I also like the themes from Code and Coconut. They are very well priced, simple and beautiful themes. Get 30% off your entire order from November 21st to December 3rd. 

Logo Design – 99 Designs

My blog logo wasn't from a fancy, expensive designer. Nope, I went to 99 designs, filled out a form of what I wanted and then dozens of designers submitted their designs for what I wanted. Then I narrowed it down to just a few to perfect and finally purchase my design. It's absolutely, exactly what I wanted. They also have other services such as website design or sales page design! Now through Cyber Monday, they are offering $50 Off your Logo Design Contest + Free Power Pack upgrade ($99 value). Whether or not you need a logo or design I recommend checking out 99 designs because it's just truly one of the coolest programs out there.

Website designer – Elementor

If you look at my Shop page you'll notice it looks a bit different than my blog. I wanted to create a bit of a different look and Elementor allows me to do this! It's a simple tool that basically lets you drag and drop to create exactly how you want your website or specific webpages to look. Basically, it's genius and it's 30% off right now!

Graphic Design – Design Pickle

Design Pickle is a game changer. If you want to have a graphic designer that does unlimited designs for one low monthly fee.. you're in luck! Design Pickle is something I've used over the years and I really recommend it. They are offering an insane deal if you sign up for a longer amount of time.

Affiliate Program – AffiliateWP

I have tried at least half a dozen affiliate programs to sell and promote my own products (Leaddyno, SamCart, Shopify, etc.) and I'm always frustrated because they either look very clunky or it's hard to provide my affiliates with detailed information they need to share about the promotion. But what I love about AffiliateWP is that it lives on my site and makes it much easier for everyone. I also love that there are lots of add-ons that come for free with your purchase that make creating an affiliate program seamless.

Business needs – Vistaprint

I believe business cards are still alive and well and a great way to leave a lasting impression on someone you meet. I get mine from Vistaprint because they are quick, reliable, and easy to use. Right now everything on the site is 60% off with code “HOLIDAY”. P.S. this is sitewide! So, all holiday cards, coffee mugs, wall calendars, and more are on sale!

Newsletter – Convertkit

This is possibly the greatest tool for your blog. If you want to make any long-lasting sales, you need an email list. It's the best way to get in touch with readers. I've used Convertkit for 4 years now and I'm extremely loyal. It's simple and effective and just the best tool out there. Set up automations or sequences of emails, and so much more. They are offering an amazing package this year for Cyber Monday (note this doesn't start until November 26th!) called the Creator kit. Which includes:

  • A year subscription to ConvertKit for up to 1,000 subscribers
  • A 90-day trial of Teachable, an online course platform
  • Six (yes I said six!) email sequence templates that you can copy straight into your ConvertKit account and use immediately
  • And 2 books to inspire and inform you of the ins and outs of being an online creator

Get all of this for $289! If you're not interested in such a robust deal, you can also get 14 days free of Convertkit here.

P.S. Here's how to create an email list.

Convenient Links – PrettyLinks

If you want to promote a product or share an affiliate link usually it looks like this: “”. But if you want to make the link look pretty, say: “” then PrettyLinks makes it easy. I've been using this tool for years to create short, easy to remember links. Right now PrettyLinks is offering a 70% discount which is the largest they've ever offered! This deal goes live Monday November 25th through December 6th. Use code “BF2021”

SEO/Keyword Research – SEMrush

I'm a bit of a nerd when it comes to SEO. I love seeing how I can boost my traffic and see how I rank online. The most robust tool out there is SEMrush. This is the tool that all the pros (and non-pros!) use. Keyword ranking is one of the best ways to grow your blog traffic.

See how I got to 250,000 pageviews every month. (Hint: one of the tools I recommend is SEMrush). They are offering SEMrush Pro for 1 month for $49.97.

Marketing tool/Webinars – Leadpages

Leadpages is the BEST tool for creating webinar registrations, email captures, and hosting live webinars. It's not a cheap tool so getting a special offer you MUST jump at this deal y'all. And this deal is NUTS. For $1 (not a typo!) you can get 2 months of Leadpages. That's a savings of $157. HURRY! I've never seen this deal before.

Blogging Courses – The She Approach

Ana's courses are some of my favorites around.  Use code “BLACKFRIDAY35” for 35% off everything. My recommendation is the eBook Best Seller Bootcamp. A great way for you to start making real money from your passions. I also love her blog traffic eBook! If you want to focus on Pinterest then check out her eBook on Pinterest to help skyrocket your Pinterest traffic.

Ana really knows her stuff and I've been following and taking her stuff for years! She's offering 35% off her courses from NOW until November 29th.

Smartwatch/Fitness Tracker – Fitbit Versa

I've been a FitBit user for years and years. But then I decided I wanted a Smartwatch. I tried Movado's (MUCH more expensive watch) and hated it. I also wanted something other than Apple. I love FitBit and feel like they have some of the best products out there for fitness, plus their products are usually a better price than Apple. Almost all their products are $100 off right now!

Work from Home Necessity – Skin Care

With the stress of working, travel, and life, you need skincare you know that works. I've been a fan of Colleen Rothschild for years and years because it's the best! Right now, take 30% off site wide! Plus there are tons of holiday sets that make great gifts!

Use code “BF21” for 30% off everything!

Phone Case- Loopy

This is the only case I will use! The loop is just the best and makes it so easy to hold your phone! Use code “heleneinbetween” for a discount!

Places I shop

I do like to get my clothes at a discount too! Here's where I shop for the best deals: – Where I book all my hotels! Black Friday deals for 30% off from November 18 to December 1, 2021. This is good on stays from November 18, 2021 to June 30, 2022.

Amazon: 30% off all fashion, up to 50% off all electronics
Ebay: Up to 70% off tech, up to 50% off fashion

American Eagle – deals throughout the store and great stocking stuffers.
Abercrombie & Fitch: 30% off everything

Forever 21: 30% off EVERYTHING. Let's get real, this is where 86% of my clothes come from. Use code BLKFRI30
H&M: 30% off everything, some 60% off!
Nordstrom: Deals throughout the store
Ulta Beauty: Up to 50% off
Colleen Rothschild: 30% off site wide

See my shopping gift guides here.

Hope these deals help you to succeed with your blog or business! Be sure to check back as I update this list with even more deals!

REMEMBER: Book mark this page! I will be updating this multiple times a day with all the best deals!